SEO 101 - Introduction to Search Engine Optimization

What will the webinar be about?

An unusual webinar that will not be just a multi-page presentation. In addition to demonstrations directly online in the search engine and on some websites, the lecturer Martina will introduce you to the basic tools. 

What can you look forward to?

You'll get an intro to search, including Google vs. Seznam stats. We'll show you what those organic results actually are, and where users find them everywhere on Google. And we'll get from search engine results to basic site optimization. 

Who is the event for?

This webinar is for you if you need SEO for your business, but don't know what it even means or if it can benefit you. Or if you just don't want to buy a rabbit in the bag with no idea. This webinar is for people who know nothing about it but would like to learn more about the discipline, the positives and the negatives. That's SEO in a nutshell.

Who will lead the webinar?

Martina Zrzavá Libřická - Martina has been doing SEO enthusiastically for over 10 years and is still learning new things, because organic search is changing a lot, although the core remains. Martina has experience in large and medium sized companies in various industries such as ecommerce in retail and CPG, also consulting experience in travel and automotive or SaaS B2B. 

Where to arrive?

The webinar will take place on 11 October 2022 at 18:00 via Google Meet, the link will be sent to your email after registration.

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